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Starting an MSP

You were the best tech in the room. Now you’re the one who prices it, sells it and signs the contracts. Here’s what to decide, in the order it happens.

  • Choose one offer and one type of client you can serve well.
  • Price from your own costs before the first client signs.
  • Have an MSA, a stack and an onboarding plan ready for day one.

In Order

  1. Decide what you sell and to whom

    One offer, one kind of client, and the sentence that says it.

  2. Set the price before the first client

    From your costs and a margin you can live on, not from the competitor down the road.

  3. Sign a real agreement

    An MSA and a service description, before the first invoice.

  4. Pick the stack you can run

    PSA, RMM, backup and security, chosen for the first year rather than the fifth.

  5. Onboard the first client properly

    The thirty days that decide whether they stay.

  6. Write down what you did

    The first SOPs, while there is only one way of doing things.

Price Increase Letter

You know your rates are too low. The hard part is the letter. This one says the number, the date and the reason on one page, with the rules for when to send it.

  • 2 pages
  • Template
  • Free with an account

The Kit

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